Since our inaugural in Oct 2005, AfterBefore has grown to become one of the well-known visual production company in Malaysia specializing mainly in Meetings, Incentives, Conferences & Events (MICE) and tourism. Most of our clients are major players in the MICE industry such as Malaysia Convention and Exhibition Bureau (MyCEB), Asian Overlands (AOS), Asia-Experience, Discovery Overland, Destination Asia and many more.

Our own standards of excellence are designed to acheive one goal and that is to ensure that our clients receive the absolute best of personalized service and outstanding product delivery.

Our motto is simple. HONEST, TRUSTWORTHY and HARDWORKING. These are the qualities that have ensured the success of the company. We also believe in taking risks and challenges because it is the only way to produce outstanding result in our profession.

We look forward to working with you.


AfterBefore has been helping companies, families and individuals preserve treasured memories with experience both in traditional and creative photojournalistic photography and video. AfterBefore provides professional photography/video production services focusing on

AfterBefore started as just a photography company specializing in events and weddings in end of 2005. Withing a year, the company managed to setup a new office at Cheras that serves as a photography studio.

First Studio @ Cheras

In April 2007, the company registered a new company known as AfterBefore Marketing, diversifying their businesses into import and export of office equipment and furniture. In that year alone, AfterBefore had ventured into video production and event management. By the end of December 2007, AfterBefore recorded a growth of sales by 50%. Looking at further expansion plans, AfterBefore registered another private limited company in December 2008 particularly for import and export.

In realizing the limitations of office space particularly for studio work, in August 2008 the company purchased an approximately 7000 square feet (total land and build area) double storey corner house at the same area which was planned to be converted into a new concept of boutique studio known as THE MANSION.

THE MANSION renovation work took two years to complete and only started operating at the end of 2010.

Currently, THE MANSION is currently the ONLY boutique studio in Malaysia offering most versatile space usage ranging from photography studio, production space, training & many more.

THE MANSION - Completed on May 2010
We are looking forward for more exciting years ahead, establishing the brandname of AfterBefore as well as creating new opportunities for growth to other areas of businesses.
THE AFTERBEFORE TEAM - Your Professional Visual Production Team
William Lim – Founder, Chief Photographer/Videographer/ Cinematographer
Cheryl Goh – Senior Videographer/ Editor/ Cinematographer
Cavan – Videographer/Animator/ Cinematographer
Patrick Seow – Senior Photographer
Calvin Soo Terk Jeng– Senior Photographer
Ivan Thai – Senior Photographer
Chong Kok Keong – Senior Videographer
Jason Ng – Photographer
Aylwin Joshua - Photographer
Meng Lu - Photographer/Videographer/ Editor
Stephanie Choy - Photographer

Copyright 2015 After Before Photography